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Articles Published

AUTHOR

Keaton Nalle

Director of Paid Admissions, Webserv
Keaton is a performance marketing professional with 6+ years of experience driving growth through data-informed paid media across most paid media channels. He manages a team overseeing $1M+/ month in ad spend, bringing a people-first approach to relationship building, problem solving, and driving meaningful business results.
Articles By Keaton Nalle
Featured image reading the 4 ways to test treatment center landing pages when traffic is too low for A/B tests. A classic A and B split is marked as stalling at low volume, above four tiles: platform experiments, higher-volume signal, before and after, qualitative research.