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Wave Plastic Surgery

Full redesign of Wave Plastic Surgery's website while boosting their on-page SEO
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Wave Plastic Surgery Case Study

The Results

20%
Increase in Organic Traffic
263%
Increased Calls From Google
43%
Increase in Referring Domains

Client Overview

Wave Plastic Surgery & Aesthetic Laser Center is a fully-accredited facility in Los Angeles, Orange County and San Francisco that offers a multitude of outstanding aesthetic services and plastic surgery procedures. Some of the practice’s most popular services are reconstructive surgery, injectables and laser treatments. Wave Plastic Surgery & Aesthetic Laser Center is committed to its high standard of patient care and safety, and it is known for its luxurious ambiance, state-of-the-art technology and specialty in Asian plastic surgery.

The Challenge

When we first brought on Wave Plastic Surgery & Aesthetic Laser Center as a client, one of the first needs we wanted to address was the practice’s website. We thought that a business that focuses on aesthetics should have a website that fits that sentiment. This is where our Brand Development team came in. Redesigning Wave’s website also allowed us to address its on-page SEO, which, when combined with other optimization efforts, could help us give the practice a much-needed boost in rankings.

The Solution

By redesigning Wave Plastic Surgery & Aesthetic Laser Center’s website, we not only were able to create a more visually-appealing, user-friendly online experience of site visitors, but we were also able to incorporate best practices in technical optimization, CRO and on-page SEO. This allowed us to elevate Wave’s SERP rankings significantly, which we supplemented with NAP optimization and schema markup.

Wave Plastic Surgery & Aesthetic Laser Center saw significant results in their local listing traffic within three months of signing up with us. The practice’s website redesign created a better user experience that was more reflective of their brand, and our efforts in optimizing their site and business listing showed a 263% increase in calls from Google My Business (compared to the previous 60-day period).

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Strategy
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Brand Development
Paid Media

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