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Showing 84 Thought Leadership Articles
the expert advice block

How Treatment Centers Now Compete for the ‘Expert Advice’ Block in Google AI Overviews

Trevor Gage

16 Jul 2026
phone first vs form first landing pages

Phone-First vs Form-First Landing Pages for Treatment Centers

Keaton Nalle

16 Jul 2026
the hostage dynamic

The Hostage Dynamic: When Your Admissions Team Runs Your Company

Jim Malcom

15 Jul 2026
what is brand mention monitoring

What Is Brand Mention Monitoring and Why Treatment Centers Should Care

Trevor Gage

15 Jul 2026
what makes a good backlink

What Makes a Good Backlink for a Behavioral Health Website (and What to Avoid)

Trevor Gage

14 Jul 2026
the kpi spine

What Metrics Should Your Admissions CRM Actually Be Tracking?

Jim Malcom

13 Jul 2026
the clinical review workflow

The Clinical Review Workflow for Behavioral Health Content That Passes YMYL

Trevor Gage

13 Jul 2026
the first 60 seconds of an admissions call

How to Script the First 60 Seconds of an Admissions Call

Jim Malcom

10 Jul 2026

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the expert advice block