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strategy

calculating your Total Addressable Market
In the healthcare industry, understanding the size and scope of your target market is crucial to success. Total Addressable Market (TAM) Identification helps businesses identify the potential revenue opportunity for their products or services within a given market. By identifying the TAM, companies can develop a more effective strategy for growth and expansion. This is […]
Woman on computer learning about programmatic advertising
Programmatic advertising is a technology-focused approach that allows marketers to reach niche customers, speed up the media buying process, and reduce ad spending. When it comes to advertising, healthcare professionals (HCPs) have it harder than other industries. For instance, they need to consider factors like specific behaviors and life experiences before qualifying customers as leads. […]
Gain traffic through the best ways to upgrade content on your site.
Ecommerce marketing tools come in all shapes and sizes—from automation and analytics to email campaigns and user experience—and these tools can help your brand grow and meet your business goals.
how to build an airtable content calendar for free
Whether you’re a creator planning upcoming blog posts or a small business that’s focusing on publishing content to improve your SEO, your creative process will be enhanced by utilizing an intuitive content calendar.
drug rehab marketing
You first opened your drug rehab center in order to help and connect with people. After a couple of years, you’ve built a good reputation for your business: your admission numbers are always around your goal and you’ve had some truly impressive success stories. Seeing this success, you just recently expanded your rehab facility in […]
why is addiction marketing so difficult
In order to effectively market an addiction treatment center you must invest in many marketing strategies and pay close attention to what is working best. According to MarketWatch there were over 14,000 drug, alcohol and other addiction treatment facilities in the United States in August of 2014. Statista puts that number at 14,399 in 2016 […]

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