Being at par with the latest trends in web design is paramount for web designers. As a web designer, you want to capture the attention of online users to remain competitive. You have to ensure that the layout is not only simplified but also captivating.
Over time, designers have put more emphasis on ensuring that online users have it easy when using any site. Whether you want to embrace abstract templates or just want to put more emphasis on typography, creativity is core.
Additionally, web designers are leveraging the use of one-page websites to make browsing even more simplified and fun as well. With the stiff competition, web designers are designing more captivating websites that not only focus on the present but also have the future in mind.
Here are 5 web design trends of 2022 that will let web designers take web design to a whole new level:
When web designers choose to make words more explicit and detailed, bold and a little bigger typography makes this possible. In addition to making a website appear more captivating, this design trend also makes the site acquire an enduring impression. With the large typography, text tends to block some of the images.
As a result, users may become more curious and want to know what’s hidden. Additionally, the contrast applied makes the font legible and less overwhelming. Web designers choose to make typography the central point in giving the website a more artistic approach. In most cases, they will apply the sans-serif font type and make use of only two colors. This is what gives the site an undeniable contrast that makes everything on the website appear outstanding.
Use of Linework
The use of linework to delineate different sections makes any website acquire a more physical appearance. The linework is used to demarcate paragraphs and headers and also in making grids. This can be achieved by using black lines that are also bold. The sections may also be colored differently, giving the website a more aesthetic appeal.
The use of different colors also makes it easy to distinguish different content within the website. The lines separate other design elements and also set the mood. In addition, web designers make use of lines to enhance the style and also emphasize graphics. This makes it easy to navigate through the various sections of the website.
All aspects of a website are greatly affected by design. With inclusive designs, designers can make important decisions concerning different users. They are also able to create websites that appeal more to a larger target audience. Ideally, no users are left out as the website focuses more on making the audience comfortable as they navigate through the site with ease.
Anyone can easily identify with the designs used based on what they are searching for. Inclusive designs enhance tone, while also making the website more personalized. In inclusive designs, graphics are used to bring out diverse viewpoints. This gives users an elaborate experience that makes surfing enjoyable.
With internet users gradually embracing gaming, the use of non-gender fonts hides the identity of the models used. As companies build their websites, they should be optimistic that their target audience will expand. Their content should be more diverse and inclusive. This makes it possible for any new user to access and identify with the content, regardless of gender or age.
Here are some options you may want to apply to make web design more inclusive:
Incorporating Fun In Mini-Sites
Having a website that can entertain your audience isn’t a bad idea. Designers can achieve this by creating a mini-site within the website. This allows them to become more creative and offer content that makes the audience enjoy every minute spent on the site.
To achieve this, designers can take advantage of UX Designs to create content. They can subvert the audience’s expectations and integrate the product through design and branding and make it more appealing.
Designers can also make navigation and menus fun to interact with. They can include fun games such as scavenger hunts to make the audience interact more with the content. As a result, users may be tempted to explore further and discover more content that markets the company. To make the audience involved, always offer a hint or clue. This also saves them time as they take a tour of your website.
As opposed to the traditional use of more images to capture the audience’s attention, designers can now use enhanced design. This replaces photographs and illustrations but still provides the same visual impact.
Fewer images also make the style more conspicuous while also making the web content more elaborate. When designers limit the use of images, the audience becomes more curious. They will be interested in finding what lies in the banner image section.
In the absence of images, designers can enhance typography and color to communicate to the audience. The layout is also enhanced in an attempt to create an exceptional brand identity.
With captivating web content, you can communicate the brand identity to the intended audience. Web designers can incorporate linework and inclusive designs to make the websites more unique. With fewer images and enhanced typography and color, any site would look incredible. Additionally, allowing users to have fun as they interact with your web content makes you remain competitive. You can achieve this by incorporating any of the above trends in 2022 and taking your web design a notch higher.
If you need more tips on the top web design trends of 2022, Webserv has got you. Reach out to us today at (949) 284-7485 to talk to a tech expert.