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When we build content for your brand, we’re not just building it for you—we’re creating it for your target audience. No matter how many different personas you have, whether they’re broad or ultra-specific, we develop a deep understanding of your audience and what they’re looking for.
Creating content with your audience in mind will increase web traffic, boost conversions, decrease bounce rates and (most importantly) lead to more revenue opportunities.
While your content strategy and your SEO strategy are two separate things, they rely on each other to make your business an online success.
While your SEO strategy covers on-page and off-page optimization and how to execute the best practices for better search rankings, it strongly relies on your content strategy to make most of this happen.
At WebServ, our in-house content team works closely with our SEO specialists in order to combine the benefits of both strategies, ensuring that your overall digital marketing efforts are cohesive and effective.
Nothing increases bounce rate more than an outdated, hard-to-read page, which is why our web design experts only create stunning pages that will captivate your site visitors and keep them coming back for more.
But our pages are more than just a pretty face—they’re fully optimized for your content, as well.
In the long run, your content marketing is only effective if it generates more leads. That’s why every piece of content we create, including page design, is optimized to convert and drive leads.
Most importantly, we make sure your pages and content are engineered to convert from day one, so you see results sooner.