{
    "name": "Webserv MCP Service",
    "description": "Webserv is a digital marketing agency for behavioral health treatment centers. This service exposes case-study search and service-info abilities to AI agents acting on behalf of operators evaluating Webserv.",
    "url": "https://webserv.io/wp-json/mcp/webserv-public",
    "version": "1.0.0",
    "provider": {
        "organization": "Webserv",
        "url": "https://webserv.io"
    },
    "documentationUrl": "https://webserv.io/auth.md",
    "capabilities": {
        "streaming": true,
        "pushNotifications": false,
        "stateTransitionHistory": false
    },
    "defaultInputModes": [
        "text/plain",
        "application/json"
    ],
    "defaultOutputModes": [
        "application/json"
    ],
    "supportedInterfaces": [
        {
            "transport": "JSONRPC",
            "url": "https://webserv.io/wp-json/mcp/webserv-public",
            "protocol": "MCP",
            "version": "2025-03-26"
        },
        {
            "transport": "HTTP",
            "url": "https://webserv.io/wp-json/mcp/webserv-public",
            "protocol": "MCP-SSE",
            "version": "2025-03-26"
        }
    ],
    "skills": [
        {
            "id": "find-case-studies",
            "name": "Find Webserv Case Studies",
            "description": "Search behavioral health marketing case studies by operator profile \u2014 modality, bed count, state, services of interest.",
            "tags": [
                "behavioral-health",
                "marketing",
                "case-studies",
                "addiction-treatment"
            ],
            "examples": [
                "Find Webserv case studies for a 30-bed California residential program focused on SEO",
                "Show me Webserv work with detox facilities in the Southeast"
            ]
        },
        {
            "id": "get-service-info",
            "name": "Get Webserv Service Info",
            "description": "Retrieve structured information about a Webserv service offering: deliverables, timeline, ideal-fit criteria, pricing tier.",
            "tags": [
                "services",
                "marketing-services",
                "pricing-tier",
                "behavioral-health"
            ],
            "examples": [
                "Tell me about Webserv's SEO offering",
                "What does Webserv's admissions ops engagement look like?"
            ]
        },
        {
            "id": "search-resources",
            "name": "Search Webserv Resources",
            "description": "Search Webserv's blog, playbooks, and benchmarks library by keyword. Returns matching content with title, URL, excerpt, and post type.",
            "tags": [
                "resources",
                "blog",
                "playbooks",
                "benchmarks",
                "behavioral-health"
            ],
            "examples": [
                "Find Webserv content on LegitScript certification",
                "Search Webserv's playbooks for admissions ops"
            ]
        },
        {
            "id": "get-pricing-guidance",
            "name": "Get Webserv Pricing Guidance",
            "description": "Returns monthly pricing ranges for one or more Webserv services scaled by facility size. Includes scope assumptions and caveats.",
            "tags": [
                "pricing",
                "services",
                "behavioral-health"
            ],
            "examples": [
                "What is the pricing range for SEO + PPC for a 30-bed residential program?",
                "How much does Webserv charge for admissions ops at a 100-bed center?"
            ]
        },
        {
            "id": "start-audit-request",
            "name": "Begin Webserv Audit Request",
            "description": "Step 1 of 2 of the verified-email audit-request flow. Submits operator details and triggers a 6-digit OTP email to the operator.",
            "tags": [
                "audit",
                "lead-capture",
                "verified-email",
                "write",
                "behavioral-health"
            ],
            "examples": [
                "Start an audit request for a treatment center evaluating Webserv"
            ]
        },
        {
            "id": "complete-audit-request",
            "name": "Complete Webserv Audit Request",
            "description": "Step 2 of 2 of the verified-email audit-request flow. Submits the operator-supplied OTP. On success, creates a Webserv CRM record and notifies the on-call account manager.",
            "tags": [
                "audit",
                "lead-capture",
                "verified-email",
                "write",
                "behavioral-health"
            ],
            "examples": [
                "Complete the audit request with token and OTP from the operator"
            ]
        },
        {
            "id": "calculate-patient-acquisition",
            "name": "Calculate Patient Acquisition Economics",
            "description": "Compute cost per lead, cost per VOB, cost per admit, and LTV:CAC ratio from a treatment center's funnel numbers. Returns Webserv benchmark classification against the $8K top-performer cost per admit threshold.",
            "tags": [
                "calculator",
                "unit-economics",
                "cost-per-admit",
                "benchmark",
                "behavioral-health"
            ],
            "examples": [
                "My center spends $50K/mo, gets 120 leads, 6 admits, $40K LTV \u2014 what are my unit economics?",
                "Calculate our cost per admit and LTV:CAC against Webserv benchmarks"
            ]
        },
        {
            "id": "calculate-ppc-budget",
            "name": "Calculate Rehab PPC Budget",
            "description": "Project a full paid media funnel (leads / VOBs / viable VOBs / admissions) from a budget and goal. Returns cost per admit needed, clicks/impressions needed, optional ROI projection, and benchmark against Webserv's 2025 dataset.",
            "tags": [
                "calculator",
                "budget",
                "ppc",
                "paid-media",
                "projection",
                "behavioral-health"
            ],
            "examples": [
                "I want 12 admits/month \u2014 how much PPC budget do I need?",
                "Project the funnel for a $35K/month paid media budget targeting 12 admits"
            ]
        }
    ]
}